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Mother's Day is a really big sale for Little Unicorn. So I was tasked with creating a cohesive look for the campaign. We decided to create a beautiful calligraphic look to highlight the company's hand-painted artwork. 

For the campaign, we needed to create 8 different looks for the days of the sale. Each look needed to be cohesive. They also needed an individually designed email, Instagram post and story, and website home page. We also needed to create several video ads for Pinterest, Facebook, and Instagram as well. 

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